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British Airways Moving to Revenue-Based Redemptions Next Year


British Airways Executive Club is a difficult program already: Fuel surcharges; extraordinarily costly premium cabin lengthy haul awards; gasoline surcharges; few elite advantages that aren’t supplied to all oneworld elites of the identical tier; gasoline surcharges; modest mileage-earning since they eradicated 1 mile per mile flown.

And now we will anticipate issues to worsen. Air France KLM is introducing dynamic pricing for awards June 1.

Ultime Llamada factors out that in an investor presentation British Airways famous plans to do the identical factor subsequent yr.

That stated Head for Points suggests dynamic pricing would possibly solely apply to “last minute bookings” or the introduction of further stock or final seat availability primarily based on ticket value (which BA doesn’t supply to most members in the present day).

IAG mum or dad British Airways was supposed to mix all Avios applications onto a single platform in 2017 however that’s been pushed to “by June 2018.” And in 2018 we’ll get ‘dynamic’ pricing of awards.

They’ll body this for patrons as one way or the other being a profit — some awards can be dearer and a few can be inexpensive. But the awards that can go up in value are those that have been an excellent worth, that you just’d truly need to redeem for. And those that go down in value gained’t all of the sudden turn into an excellent worth.

IAG CEO Willie Walsh informed us already — in an earlier investor presentation — why they do issues.



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